We want to protect the integrity of our amazing brand, so Levi Strauss & Co. is committed to enforcing its trademark and property rights in order to prevent the sale of counterfeit products bearing its trademark or designs. However, we're aware of counterfeit Levi's ® products in the marketplace. In order to avoid purchasing a counterfeit item, we recommend that you purchase your jeans from Levi.com or from one of our authorized Levi's® retailers.
Characteristics of counterfeit products will vary on a case-by-case basis, but there are two trademarks of genuine Levi's® jeans:
- The Tab Device trademark on the back right pocket
- The Arcuate Stitching Design trademark (or "double arcs") on the back pockets